Design from a Simple Brief
Start with a sentence, an idea, or a detailed creative brief. MiniMax Design understands your goal, breaks it into tasks, and helps turn rough ideas into structured creative directions and production-ready assets.
AI Design GeneratorTurn Any Brief into Complete Creative Work
Describe what you want to create or drop in a creative brief. MiniMax Design helps plan the work, generate copy and visuals, build video and audio assets, and move the entire project from idea to delivery in one AI-powered workspace.
AI Design That Goes Beyond One-Shot Generation
MiniMax Design combines creative planning, multimodal generation, references, and Agent workflows so you can develop complete design projects instead of generating isolated assets one by one.
Your AI Creative Agent Team
Move beyond a single prompt box. AI Agents can coordinate copy, image, video, and audio tasks in parallel, helping you handle different parts of a creative project within one connected workflow.
Create Across Text, Image, Video & Audio
Develop copy, key visuals, images, storyboards, videos, voiceovers, music, and other creative assets without constantly moving your project between separate AI tools.
Design with References
Bring your own images, visual references, documents, and creative materials into the workflow. Use them to communicate the characters, products, mood, style, and direction you want the AI to follow.
Build Complete Campaign Assets
Turn one creative direction into multiple connected assets for social media, advertising, branding, ecommerce, video, and content campaigns while keeping the overall idea and visual direction aligned.
Review, Refine & Deliver in One Workflow
Keep creative direction and generated assets together as the project evolves. Review results, iterate on individual steps, combine outputs, and prepare final content without restarting the process from scratch.
What Can You Create with AI Design?
Use MiniMax Design for everyday graphic design needs and more complex multimodal creative projects, from a single social post to a complete campaign.
Create a launch campaign for a futuristic wireless headphone brand. Design a bold Instagram key visual with a dark minimal background, metallic product photography, high-contrast typography, and a premium technology aesthetic.
Design a cinematic poster for a summer electronic music festival. Use oversized modern typography, a sunset gradient, abstract chrome objects, energetic composition, and clear space for event information.
Develop three visual identity directions for a premium matcha brand targeting young urban consumers. Explore logo concepts, typography, packaging mood, color palettes, photography direction, and social media applications.
Create a set of ecommerce campaign visuals for a skincare serum. Highlight hydration, clean ingredients, and premium packaging. Produce a hero product visual, lifestyle concept, promotional graphic, and vertical social creative.
Create a creative campaign for a running shoe launch. Develop the campaign concept, headline options, key visual, three social ad directions, and a short vertical video concept focused on speed and urban movement.
Create a six-shot storyboard for a 15-second coffee commercial. Begin with coffee beans falling in slow motion, transition to a close-up brewing sequence, show the first sip in morning light, and finish on a premium product hero shot.
From AI Design Generator to AI Creative Workflow
A typical AI design generator focuses on producing an individual visual from a prompt. MiniMax Design is designed to help manage the larger creative process around that output.
| Creative Workflow | Typical AI Design Generator | MiniMax Design |
|---|---|---|
| Starting Point | Write a prompt for one asset | Start from an idea, request, reference, or complete creative brief |
| Creative Planning | Usually handled manually | Agent understands goals and breaks projects into creative tasks |
| Content Types | Often focused on one content type | Coordinate text, image, video, and audio creation |
| References | Usually prompt or image reference | Bring different creative assets and references into the same project |
| Complex Projects | Generate assets one by one | Break projects into connected tasks and run multiple creative workflows |
| Parallel Creation | Mostly sequential generation | Multiple specialized Agents can work on different tasks in parallel |
| Workflow | Generate, download, then continue elsewhere | Move from creative direction and generation to review and delivery in one workflow |
How to Create a Design with AI
Turn a creative idea into a complete design project with MiniMax Design in four steps.
- 01
Describe What You Want to Design
Enter a simple prompt or provide a full creative brief. Explain the goal, audience, format, style, message, and deliverables you need.
- 02
Add References & Creative Materials
Upload relevant images, product assets, documents, visual references, or existing creative materials to give the project more context and direction.
- 03
Let AI Agents Build the Project
MiniMax Design interprets the brief, breaks down the work, and coordinates the appropriate creative tasks across copy, images, video, and audio.
- 04
Review, Refine & Export
Review the generated directions and assets, request changes, refine individual parts of the project, and move toward the final creative output.
Frequently Asked Questions About AI Design
What is AI design?
AI design refers to using artificial intelligence to support or automate parts of the creative design process. This can include generating ideas, graphics, layouts, copy, images, storyboards, videos, and other creative assets from prompts or references.
What is an AI design generator?
An AI design generator turns written instructions or references into visual design concepts or creative assets. Depending on the tool, it can be used for social media graphics, posters, marketing visuals, branding concepts, product content, videos, and other design projects.
What can I create with MiniMax Design?
MiniMax Design can support creative workflows across text, images, video, and audio. You can use it for projects such as marketing campaigns, social content, posters, brand concepts, ecommerce creatives, storyboards, short videos, and other multimodal content.
Do I need design experience to use an AI design generator?
No. You can begin by describing what you want in natural language. Providing details such as your audience, message, format, style, references, and intended use can help the AI understand your creative direction more accurately.
Can I use reference images for AI design?
Yes. References can help communicate the visual direction you want, including products, characters, environments, composition, colors, mood, and overall creative style.
Can AI design create social media graphics?
Yes. AI design tools can help create concepts and visual assets for social media posts, campaign graphics, advertising creatives, thumbnails, promotional content, and short-form video.
Can I use MiniMax Design for marketing design?
Yes. MiniMax Design is well suited to commercial content workflows. You can begin with product information or a marketing brief and develop copy, visual concepts, advertising assets, video, and audio as part of the same project.
Can an AI design generator create videos?
Some AI design tools focus only on static graphics. MiniMax Design supports broader multimodal workflows that can include scripts, storyboards, images, video, audio, and voiceover.
What is the difference between an AI design generator and an AI image generator?
An AI image generator primarily creates images from prompts or references. An AI design generator is usually focused on solving a broader design task, such as creating marketing graphics, social content, branded visuals, layouts, or complete creative projects. MiniMax Design extends this further with Agent-powered workflows across multiple content types.
Can AI help create an entire campaign instead of one design?
Yes. With an Agent-based workflow, a larger creative brief can be broken into multiple connected tasks such as concept development, copywriting, image creation, storyboards, video, and audio. This makes AI useful for creating a group of related campaign assets rather than only a single output.
Is MiniMax Design free to use?
MiniMax Design currently offers an option to start creating for free. Available features, usage limits, and pricing may vary by the current product plan.
Who is MiniMax Design for?
MiniMax Design is built for creators, marketers, designers, brands, studios, and teams that want to move from creative ideas to finished multimodal content with fewer disconnected tools and manual production steps.